Nazionale Spirito Italiano

The true spirit of modern Italy

Nazionale is the natural evolution of a story that began behind the counter of Cinquanta Spirito Italiano, a cocktail bar in Pagani founded by three friends: Alfonso, Antonio and Natale. In Italy, the bar is more than a place – it is a cultural symbol, a daily ritual, a meeting point that blends coffee, cocktails and conviviality. Inspired by this heritage, we set out to reinterpret the idea of the bar all’italiana for today’s world, and to tell a new chapter of the Italian spirit through our liquids.

Amaro has always been the true national drink: a bottle present in every household, a recipe passed down in every town, a tradition that unites the entire country. Limoncello, too, is a symbol of family and hospitality, with as many versions as there are homes. Yet both categories needed a fresh perspective: products designed not in a marketing office, but in a bar, shaped by the real needs of those who serve and those who drink.

That is how Nazionale Amaro and Nazionale Limoncello were born. Two products created with a simple philosophy: balance, authenticity and hospitality. The Amaro brings together artichoke for territorial roots, coffee and vanilla for the ritual of the ammazzacaffè, and orange for brightness – with a conscious use of sugar (only 106 g/L) that respects both tradition and modern taste. The Limoncello lowers the alcohol content to 25% and reduces sugar, allowing the natural freshness of the lemon to shine. A share of green Verdello peels adds a floral, vegetal note, making it not only an after-dinner classic, but also a versatile tool for mixology.

Nazionale is not about nostalgia, but about evolution. Its design – created with the award-winning Auge Design agency – speaks a contemporary language while staying true to the convivial essence of Italian culture. The foosball table, chosen as our symbol, represents what we stand for: playfulness, challenge, and above all, togetherness.

Because in the end, our mission goes beyond the liquid. Service delivers a product; hospitality creates an experience. With Nazionale, every glass is an invitation to share, to connect, to feel part of something bigger. It is the spirit of Italy today: authentic, welcoming, modern – and ready to be lived.