Registration Opens
22 April 2025
Judging
Date
24 & 25 March 2026
Winners Announcement
22 April 2026
22 April 2025
24 & 25 March 2026
22 April 2026
Rum
92 Points
Ready to drink (RTD)
86 Points
Vodka
85 Points
We love brands.
For over 25 years.
Many companies are still looking for the recipe for successful brands. We’ve already got it. It’s a mixture of passion, conviction, and market expertise. When everything fits, new worlds emerge from names and products that inspire consumers and accompany them over the long term.
Success is not always predictable. This is why brands need courage more than anything. You have to get the timing right and work on it persistently. Because making brands is like working on a hit series: some only work for one season and others turn into a classic.