The London Spirits Competition is thrilled to announce an exciting new press partnership with Bar Magazine, a leading UK-based publication dedicated to the bar and drinks industry. This partnership aims to further amplify the reach of the competition and provide even greater visibility to the exceptional spirits brands participating in the event.

The London Spirits Competition, recognized as one of the most prestigious global spirits competitions, evaluates spirits based on quality, value, and packaging. With a unique focus on what works best for bartenders, bar managers, and consumers in the on-premise sector, the competition is a key platform for brands looking to make their mark in the competitive spirits industry. Through this partnership with Bar Magazine, winners of the London Spirits Competition will gain enhanced visibility across both trade and consumer audiences, increasing their brand awareness in the UK and beyond.

Bar Magazine is one of the UK's leading resources for professionals in the bar and hospitality industry, offering up-to-date news, product reviews, trends, and insights into the ever-evolving drinks market. With its well-established reputation, Bar Magazine reaches a wide audience of bar owners, bartenders, distributors, and industry decision-makers, making it the perfect partner for the London Spirits Competition.

Also, read Brands Taste Success From The London Spirits Competition Medals article on Bar Magazine.

Special Category Winners to Receive Exclusive Coverage

As part of this partnership, the special category winners of the 2025 London Spirits Competition will receive prominent inclusion in a winners' press release featured in Bar Magazine. This additional coverage will showcase standout spirits across categories such as Best Spirit of the Year, Best Gin of the Year, and Best Value Spirit, providing a unique platform to further celebrate these award-winning products.

Read the latest issue of Bar Magazine here.

Benefits to Spirits Brands

This partnership brings significant benefits to participating spirits brands. Winners featured in Bar Magazine will enjoy:

1) Increased Brand Awareness: Coverage in Bar Magazine provides exposure to a wide and highly relevant audience, helping brands boost visibility in the UK’s bustling bar and hospitality sector.

2) Credibility: Being featured alongside top brands and products in a respected industry publication like Bar Magazine adds an extra layer of credibility and prestige to the awards received.

3) Marketing and PR Leverage: Spirits brands can use this media exposure as part of their marketing campaigns, enhancing their brand story and reaching new potential customers and partners.

4) Access to Bar Professionals: Bar Magazine’s readership includes influential bar managers, owners, and bartenders, giving brands the opportunity to directly engage with the decision-makers responsible for product selection in the on-premise sector.

Sid Patel, CEO of Beverage Trade Network, the organizer of the London Spirits Competition, said, "We are incredibly excited about this partnership with Bar Magazine. This collaboration will offer our winning brands a powerful platform to reach key players in the bar industry and raise their profile even further. We have also partnered with the magazine to offer entrants of the London Spirits Competition discounted advertising if they wish to run in Bar Magazine".

With this partnership, the London Spirits Competition continues to expand its reach, offering participating spirits brands not only the prestige of winning a globally recognized award but also the chance to gain critical exposure within the bar and hospitality community.

For more information about the London Spirits Competition and how to enter, visit London Spirits Competition.

Other relevant articles:
Global Recognition: How London Spirits Competition Winners Garner Worldwide Press
Luca Cicalese On How Winning at the London Spirits Competition Helps Your Spirits Brand
Michele Becatti: The Importance of Winning at London Spirits Competition