The London Spirits Competition has been created exclusively by the Beverage Trade Network, global drinks event, services, business, and publishing group dedicated to helping drinks producers and brand owners get closer to the buyers, distributors, and retailers that can bring their products to market. To be an award winner you will need to have top-quality spirits that offer both the trade and the consumer great value for money, and you will need to look good and truly stand out on the shelf and on the back bar.

[[relatedPurchasesItems-63]]

Be judged holistically

Quality is judged based on Appearance, Aroma, Body, Taste, and Aftertaste. Packaging is scored on the basis of Creative design, label quality, label details, back-bar appeal, store shelf appeal, and functionality (including shape, size, weight, and ease of pouring). The value for money is ascertained based on the quality offered for the price. Essentially,

Q (Quality Score) + Value Score (V) + Package Score (P) = London Spirits Competition Score.

Win big accolades

Winners in the London Spirits Competition receive either a Gold, Silver, or Bronze award and are supported by a strong consumer awareness campaign, particularly through social media channels and spirits comparison apps, to promote this new global competition. Spirits scoring 65-75 are awarded the Bronze Medal, between 76-89 qualify for the Silver Medal, and scoring above 90 qualify for the Gold Medal and are considered for Special awards based on categories that include Spirit Of The Year, Vodka Of The Year, Rum Of The Year, Tequila Of The Year, Gin Of The Year, Whisky Of The Year, Distillery Of The Year, Best Spirit By Country, Best Spirit By Quality, Best Spirit By Value, and Best Spirit By Packaging.

Be recognized around the world

The top 100 winners at LSC will be included in the Top 100 On-Premise & Off-Premise Spirits list, Top 100 LSC Spirits. The results of the awards are also shared with over 50,000+ trade professionals in the UK in the Beverage Trade Network community, and 20000+ buyers in and around the UK.

Brands looking to enter the 7th annual London Spirits Competition are encouraged to submit early, to save £70 on the entry fee.

Fee Schedule for the 2024 London Spirits Competition:

Fee Schedule:

£140 - Early Bird: October 1, 2023, to December 20, 2023
£180 - Regular: December 21, 2023, to February 22, 2024

Quantity Discount Now Available:

3 to 8 entries: 10% discount
9 to 13 entries: 15% discount
14 or more entries: 20% discount

Key Dates:

Early Bird: Now to December 20, 2023
Warehouse Closes: March 4, 2024
Registration Ends: February 22, 2024
Judging Date: March 18 and 19, 2024
Winners Announced: April 10, 2024

Head to this link and register your spirits today!