Submission Deadline
22 Feb, 2024
Judging
Date
20-21 March 2024
Winners Announcement
10 April 2024
Bar Manager at The Brain Jar in Hull, Matt Smith, started his journey in the world of bartending in 2007, in York, when he was merely 19. At the time, Matt barely even considered what a cocktail was, so mixing one for patrons was something he hadn’t even thought of.
“I fell in love right away with the style of speed service at the time, throwing out huge rounds of drinks to crowds of people,” says Matt.
Today, Matt focuses more on providing special drinks and experiences, giving his guests the best.
The only absolutely essential skills are people skills. Everything else can be taught along the way.
Boulevardier! I don't have a favourite drink because it changes day by day, but I am always happy fixing myself or someone else one of these.
45ml Rittenhouse Rye
30ml Campari
30ml Cocchi Di Torino
Stir & strain into an ice-cold Nick & Nora glass, then express oils of an orange peel over the surface and discard.
Matt Smith
A citrus press! I assume most people will have tins and strainers if they're interested in making home cocktails, but a 'Mexican elbow' makes short work of juicing fresh limes if you're making margaritas for everyone - and you should be.
International and Domestic Submission deadline is February 22. If you are looking to grow your brand in 2024, looking for product feedback, or looking to get in front of real trade buyers. It's time to enter your brands in the London Competitions. Here's how to enter, costs and benefits.