With nearly 30 years of experience in whisky, Craig Wallace serves as Master Blender for Diageo’s global whisky portfolio — one of the most prestigious roles in the industry. Over the course of his career, Craig has honed the craft of blending to balance tradition with innovation, ensuring that every bottle delivers consistency, complexity, and a distinct story. 

For distilleries entering the London Spirits Competition, impressing Craig is a benchmark achievement, as his expertise represents the highest standards of whisky-making on a global stage.

Craig’s journey began in his early career, when he had the chance to work with some of the finest blenders and distillers in Scotland. That mentorship instilled in him not only technical skill but also a deep respect for whisky as an evolving cultural icon.

Who or what inspired your journey into spirits?

I was very lucky in my early career to work with some of the best blenders and distillers in Scotland.

Your favourite UK bar to enjoy a drink (outside of your workplace)

The Three Sisters, Edinburgh.

About The Three Sisters: Located in the historic Cowgate of Edinburgh, The Three Sisters is a lively and iconic bar known for its vibrant atmosphere, large courtyard, and extensive drinks selection. It’s a go-to spot for whisky lovers and festival-goers alike, combining Scotland’s warm hospitality with a broad range of spirits and cocktails.

The Three Sisters

Your favourite UK spirits shop (off-trade, not your own venue)

The Whisky Exchange.

About The Whisky Exchange: A cornerstone of fine spirits retail in the UK, The Whisky Exchange offers one of the world’s most extensive collections of whisky and premium spirits. From rare single malts and independent bottlings to global bestsellers, it has become the go-to destination for both collectors and casual enthusiasts looking to explore the breadth of global whisky culture.

The Whisky Exchange

Your go-to spirits brand?

Buchanan’s 18 Years Old.

A spirits category or type you think is underrated?

Indian Single Malt.

A spirits trend you’re excited about for 2026?

Chinese Single Malt.

For distilleries thinking of entering, what makes the London Spirits Competition stand out?

The judging system is quite unique, with packaging and value also being assessed — not just quality. It ensures that winning products are market-ready in every sense.

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One piece of advice you’d give to distilleries entering the London Spirits Competition

Aim high and carefully select your entries.

Having your spirits judged by Craig Wallace, Master Blender for Diageo’s global whisky portfolio, means putting your product in front of one of the world’s most influential whisky-makers. His approval signals to global distributors, whisky collectors, and premium bars that your spirit carries both excellence in craftsmanship and market credibility at the highest level.

Also Read:
Meet the Judges: Billy Leighton, Master Blender Emeritus – Irish Distillers Midleton Distillery
Meet the Judges: Emma Walker, Master Blender at Diageo
Meet the Judges: Oscar Angeloni, Bar Manager at The Connaught Bar